Make money selling websites on Flippa

Flippa is a marketplace for buying and selling websites, apps and online businesses. The playbook: acquire an underpriced site, improve traffic and monetisation, then sell at a multiple of monthly profit. Value comes from clean revenue and defensible traffic.

What buyers actually pay for

Buyers pay for predictable revenue and clear metrics. A site with tracked lead-gen and a known cost of acquisition sells for more than one with murky "traffic". Document how money is made — it's the asset.

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